Articles by Chris Cooke

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Chris is an editor, journalist and media entrepreneur. He co-founded ThreeWeeks in 1996, while studying at Edinburgh University, with two then fellow students Geraint Preston and Alex Thomson. He now oversees the commerial and production sides of both ThreeWeeks and its sister site ThisWeek London – which he co-founded in 2012 – and interviews Fringe people for both ThreeWeeks and the TW:DIY site.

Chris is also co-Founder and MD of CMU, a company that helps people navigate and understand the music business. It does this through media like the CMU Daily bulletin, Setlist podcast and CMU Trends library; through consultancy units CMU Insights and CMU Pathways, with their training courses, conference sessions and research reports; and through future talent programme CMU:DIY, which supports those at the start of their music careers.

Via CMU, Chris writes, talks, teaches and consults about the music industry. He delivers speed briefings and insight sessions at music conferences around the world; guest lectures at various UK music colleges; runs regular seminars for Sony Music, BPI, MMF, MU and IMRO; and curates the core conference strands at The Great Escape in Brighton each May. He also wrote the acclaimed book ‘Dissecting The Digital Dollar’.

ThreeWeeks and CMU are part of Chris’s business 3CM UnLimited, which champions and supports the music, media, culture and communication industries through publications, consultancy, educational initiatives and live events. Through UnLimited he also teaches for award winning PR training charity the Taylor Bennett Foundation, which is enabling more ethnic diversity in the communications industry.

Earlier in his career, Chris worked on a number of research and consulting projects looking at best practice in corporate communications and reputation management. He later led the design and content elements of youth marketing programmes for big brands and managed the content delivery of major music partnerships between leading artists and national newspapers. He also produced fringe theatre shows in Edinburgh and London.

With degrees in English and Law, Chris regularly writes about, discusses and comments on the music business, intellectual property, and the media and communication sectors.

[Biog updated August 2019]

Articles by Chris…